New Gmail & Yahoo Email Compliance Requirements
Gmail and Yahoo are introducing new email compliance requirements from February 2024 – and if you do email marketing, then you need to take action.
THIS OFFER IS NOW SOLD OUT.
Hey Business Owner,
As usual there is something happening in the world of email marketing. As you will have already heard in December Gmail has started to remove old accounts that haven’t had emails send from them (or been logged in to) in 2 years.
This prompted everyone to start list cleaning.
In February 2024 more changes are coming to Gmail and Yahoo – and you need to take action.
Who is affected by this?
The new changes apply to anyone bulk sending more than 5000 messages in a day (so that means you have an audience of 5k + ORRR you are launching and sending multiple emails in the same day) – either way I recommend you take action on this now.
I made some videos over on TikTok to explain the 4 things we need to keep an eye on.
They are:
💡 You must have a verified sending domain
💡 Your SPF, DKIM and DMARC settings need to be right
💡 You must offer a one-click-unsubscribe
💡 Your spam complaint rate must remain below 0.3%
The consequences of NOT dealing with this?
💣 You get blacklisted and your emails will no longer deliver to Gmail. Yahoo hasn’t been clear.
I’ve explained what needs doing in the following videos, feel free to check those out, so you understand.
@jessicadornieden What do they mean by custom sending domain? Let me explain! #emailmarketingtips #emailmarketing #emailcompliance #techwithjess #serviceprovider #businessadvice ♬ original sound - Jessica Dornieden | Biz + Tech
@jessicadornieden SPF, DKIM and DMARC - what the heck are they and where do you set them up? #techwithjess #techfornontechies #emailmarketing #google #spf #dkim #dmarc #onlinebusinessowner #businessconsultant #businessadvice #servicebasedbusinessowners ♬ original sound - Jessica Dornieden | Biz + Tech
@jessicadornieden One click unsub and spam complaint rate? Here is what you can do to stay compliant! #techwithjess #techfairy #techsupport #techfornontechies #serviceprovider #businessconsultant #smallbizownerlife #emailmarketing #avoidspam ♬ original sound - Jessica Dornieden | Biz + Tech
Want more context?
No Time or No Nerve To Deal With This?
I have been offering done-for-you setups since December, however all spots in January before the deadline are now gone. I also have a new project starting, so I have limited availability. If you still want me to set this up for you, you can still book, but I cannot do it in time for the deadline.
Email Compliance Setup
